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  Opening Keynote:  Tuesday, March 10, 2009 at 9:00 AM
Teemu Huuhtanen, Executive VP, Marketing and Business Development, Sulake Corporation and President, North America, Sulake Inc.
David Luner, Senior Vice President Interactive & Consumer Products, FremantleMedia Enterprises, North America

 

FremantleMedia Enterprises and Sulake have partnered to bring FremantleMedia's American Idol to Habbo. The long-term partnership includes a variety of features, some community-based, some promotional, and some revenue generating. The partnership will create a branded space with its own American Idol-themed events and virtual goods inside of Habbo.

In a jointly delivered keynote address David Luner, S.V.P. Interactive & Consumer Products, FremantleMedia Enterprises, N.A. and Teemu Huuhtanen, President, North America, Sulake Inc. will discuss how this revolutionary partnership sets the new standard for successfully integrating media brands online, delivering a powerful engagement and attention-based marketing solution.

About The Speakers

Teemu Huuhtanen
Executive VP, Marketing and Business Development
Sulake Corporation and President, North America, Sulake Inc.

David Luner
Senior Vice President Interactive & Consumer Products
FremantleMedia Enterprises, North America

As executive vice president, Marketing and Business Development, Sulake Corporation and president, North America, Sulake Inc., Teemu Huuhtanen is instrumental in leading the continued development and growth of Finnish-based Sulake’s top property, Habbo, one of the world’s most popular online social networking and virtual world communities for teens.

Huuhtanen is responsible for cultivating relationships with major music, television and motion picture studios, as well as creating unique joint ventures with advertisers throughout the entertainment, retail, fashion and sports industries to generate relevant and interactive brand partnerships.

David Luner is the Senior Vice President Interactive and Consumer Products, North America for FremantleMedia Enterprises based in the company’s television production offices in Burbank, California.

At FremantleMedia, Luner is responsible for managing the interactive, mobile and brand licensing initiatives for North America across the whole spectrum of FremantleMedia’s television shows and brand portfolios – including American Idol, Canadian Idol, America’s Got Talent, The Price Is Right, Family Feud, Million Dollar Password, the Goodson Gameshow Portfolio, etc... Luner oversees all sales, product development, marketing and promotional initiatives within the new media and traditional merchandise arenas.






 

 

 

 

 

 

 

 

 

 

 

 


 

Virtual Worlds Conference has a new name: Engage! Expo. It's all about engagement.

 

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